Often referred to as the nose, the perfumer has an innate artistic and imaginative sense, as well as a highly developed sense of smell. It takes many years of training for the perfumer to perfect the olfactory memory that will allow him or her to not only recognize thousands of raw materials, but to recall innumerable beautiful harmonies and blends. The perfumer, must have the rare creative ability to visualize a scent and “construct” it using the olfactory memory just as an artist draws upon memory of color and form and a musician upon musical repertoire and fundamental structure of music and harmonies.
Parisian by birth, American by choice, Fred Jacques was trained at the renowned Roure School of Perfumery in Grasse (now Givaudan). An evaluator by passion and by trade, Fred has managed the Fine Fragrance divisions of some recognized Fragrance Houses before deciding to start his own venture with a group of friends and former colleagues: The Society of Scent with its own Fragrance Creation Laboratory and perfumery team. Totally passionate about fragrances and Scent in general, Fred sees the challenges that the industry is currently facing as an incredible opportunity for innovation and for a new narrative based on transparency, education, and products that deliver against the promise of emotion and elevation.